Designer: Yuki Murata
Nishiwaki, Hyogo Prefecture is surrounded by mountains and run through by a beautiful river. In winter it is covered with frost, and a vast green landscape unfolds in summer. At hatsutoki, we design clothes while living in an abundant natural environment with fresh, clean air.
hatsutoki is located in Nishiwaki, Hyogo Prefecture, the home of a weaving technique called Banshu-ori. hatsutoki takes advantage of its location to build close relationships with workshops and create woven fabrics out of extremely fine thread that is typically considered too difficult to use. Their fabrics feel amazing on the skin and have a texture that practically melts.
Banshu-ori textiles are woven with pre-dyed threads, principally cotton. Their greatest characteristic is their beautiful sheen and deep coloration when seen under light. Wear hatsutoki clothing outside in the sunlight to enjoy its intriguing sheen and depth. You'll become a devotee of its texture on the skin.
Working in the production region and dealing sincerely with the fabric reveals the strengths of Banshu-ori. Creating in the production region using its finest ingredients demonstrates the intention of the designer, which allows him to create an unparalleled texture and elegant appearance.
Wear beautiful hatsutoki garments outside and spend your day enveloped in an enchanting light.
Text/Kazuki Kitahara(Mono wo Tsukuru toiu Koto)
He started a boutique shop "itocaci" in October 2016.
With the concept of increasing people who enjoys clothings, he manages a boutique shop, interviews apparel producing areas, and plans events in order to establish the apparel culture.